Advanced technology, clear design for Tunable
Tunable is a technology company that manufactures and sells multi-gas analyzers. The target group is decision-makers in emissions measurement and environmental monitoring. The task was to renew the visual identity and build a new website. We were also going to come up with an idea that made it easier to understand what Tunable delivers.
The concept is to visible/measure what one does not see. This is done by illustrating and animating gases moving around the website. These animated gases show multigas measurements made by Tunable. The colors are inspired by technology and the applications. The website was to differentiate itself from a universe of similar and conservative websites within oil, gas and aquaculture. We did this by using animation, darker colors and a strict but exciting grid.
- New visual identity and website for Tunable
- Concept: to make visible the invisible through animation
- Differentiating design with dark colors and clear grid
